# /blog/log-into-google-business-profile - Home - Blog - How to log in to and find your Google Business Profile # How to log in to and find your Google Business Profile Sign in to the right Google Account, find your profile in Search or Maps, resolve access issues, and request ownership. Place Optimizer Team · 14 Nov 2026 M3-27 C3 Google Business Profile GBP / GMB management gtm-calendar The Google Account linked to the listing is the login. Sign in to the Google Account associated with the profile ( Find your business on Google , accessed November 2026). Once signed in, you can find the profile through Google Search, Google Maps, or the Google Maps app. ## Google My Business login: where do you sign in? Google My Business is the former name of Google Business Profile. Google renamed the product in November 2021. Manual: Sign in with the account you believe holds the profile. Then use one of these methods: - On Google Search, search for your business’s name and city or “my business.” - On Google Maps, search for your business’s name and city. - In the Google Maps app, at the bottom right, tap Business . If you have more than one business, at the top, tap the down arrow, then select the business you want to view. These are Google’s current methods for finding your profile ( Find your business on Google , accessed November 2026). You can edit the listing after finding it. In Search, select Edit profile , make the change, and select Save . In the Maps app, tap Business , then Edit profile ( Edit your Business Profile , accessed November 2026). For larger businesses with multiple locations, use Business Profile Manager to manage profiles in bulk. Business Profile Manager is a workspace for profiles. It does not have a separate username or password. ## How do I log into my Google business account? In the upper-right corner, select your profile image or initial, then choose the account you want to use ( Sign in to multiple accounts at once , accessed November 2026). This check matters when you have personal, company, and agency Google Accounts open in the same browser. The profile appears as manageable only under an account with owner or manager access. If you have forgotten the username or password, cannot receive verification codes, or are locked out, use Google Account recovery ( How to recover your Google Account or Gmail , accessed November 2026). If an employer, school, or another organization administers the account, you may need help from its account administrator. Manual: Account recovery remains in Google’s tools. We cannot recover a Google Account or restore access to a lost profile. ## Google Business Profile login: why does the profile not appear? First, search for the public listing by its exact business name and city. Make sure you are signed in to the Google Account associated with the profile. Next, switch through any plausible accounts. Check company addresses and personal Gmail addresses. A profile created years ago may still sit under the account used at that time. Look inside the management account for a disabled or suspended notice. A listing that violates Google’s guidelines may be disabled or suspended. It will not appear publicly until the issue is resolved. Google sends a notification to the account used to manage the profile. A missing profile and a missing login are different problems. If the listing appears publicly, investigate access. If it does not appear publicly or in the management account, check the profile status and the business details used in your search. ## Who can grant owner and manager access? Each person should use their own Google Account. Password sharing is unnecessary and makes later access reviews harder. An owner has full control. A profile can have multiple owners but only one primary owner. Managers can handle most profile work, but they cannot add or remove users or remove the profile ( Manage your Business Profile owners & managers , accessed November 2026). Only owners can change another owner’s or manager’s access role ( Transfer primary ownership of a Business Profile , accessed November 2026). Only the primary owner can transfer primary ownership. Manual: An existing owner can invite another person from the profile. Select More , Business Profile settings , and People and access . Select Add at the top left. Enter the person’s email address. Under Access , select Owner or Manager , then select Invite . Google Groups cannot be added as owners or managers ( Manage your Business Profile owners & managers , accessed November 2026). Invite the person’s individual Google Account instead. This creates a clearer access record and avoids shared credentials. ## How do you log into Google Business Profile when someone else owns it? You do not log in through the other owner’s account. You request access through Google. First, search for the listing. If Claim this business or Own this business does not appear, check your other Google Accounts. You may already have access. Manual: If another account controls the profile, go to business.google.com/add . Enter the name and address of your business. Choose the business from the list, then select Request Access ( Request ownership of a Business Profile , accessed November 2026). The current profile owner receives an email and has three days to respond ( Request ownership of a Business Profile , accessed November 2026). If the owner does not respond after three days, you may see an option to claim the profile. That option is not always available ( Request ownership of a Business Profile , accessed November 2026). Use a company-controlled email address for the request where possible. The person receiving the request should verify the business name, address, and listing before approving access. ## Where should a multi-location team hold access? A multi-location portfolio should use Business Profile Manager for bulk profile management. Link company email addresses to Google Accounts. Then grant each team member the access required for their role ( Get started with Google Business Profile , accessed November 2026). Keep primary ownership in a durable, company-controlled account. Add named owners or managers for daily work. Do not make a departing employee’s personal account the only owner. Maintain a manual access register outside Google. Record the primary owner, additional owners, managers, account purpose, and last review date for each listing. Review it when responsibilities change. Automated: Once access is working, you can run the free Brand Health audit . It checks each listing across seven categories: basic information, hours, ratings and reviews, photos, categories, cross-location consistency, and listing health with duplicate-pin candidates. Candidate detection is automated. Confirmation and merging are manual. We never merge listings automatically. No card is required. The service is capped at three audits per email per day. ## Put this playbook on autopilot. The free audit runs every check in this post across all your locations — no card required. Get a free audit Book a demo